A Scalable System Made for Roofers to Expand Their Business, Seamlessly
Having a consistent steady pipeline of opportunities is one thing. But how can you handle the increased volume while still having time to find and train good crews, more salespeople, and manage the business overall?
The 4 usual growth problems roofing businesses face:
Chaotic cycle of random projects
Not getting enough leads
Low quality leads
Not enough time to find and train reliable crews
ABOUT US
“Through the roof”, an expression that means something going beyond expected limitations.
Our purpose is to go beyond the expectations and limitations of our clients, by providing them with a system that helps them not just generate more revenue than expected, but build and expand a business that will surpas their dreams.
We want to help our clients get results that are through the roof, through roofs!
Puns aside ,we are here to serve as experts in the home service sub-niche of roofing. We are a niched company, not generalists. We focus on roofing business growth. All day, every day. With experience of multidute of other home service companies over the last 10 years.
Learn more about our services
Advertising on Facebook & Instagram
Eye-catching ads that are tailored to audiences in Facebook and Instagram, leveraging compelling visuals, persuasive copy, and effective CTAs to drive conversions from Homeowners.
Email & SMS Markering
Make every contact feel like they are getting individual attention with SMS and email campaigns. Use impactful sequences that ensure leads are nurtured and kept warm.
Full-Funnel Creation & Automations
We strategically design each step of the funnel to optimize customer engagement, build trust, and drive conversions, ensuring that your business maximizes its revenue potential.
Database Reactivation
Use tested and proven campaigns to revive inactive or pending leads in your database. You'd be suprised how many 'dead' leads just need a little nudge!
With you every step of the process
Our Subject Matter Experts
Noy Goldenberg
Noy has been running campaigns for home improvement companies for the past 5 years, and has continually become more niched down until he has found his home (and the most success) in Roofing.
Stephen Jurgella
Stephen Jurgella is a small business growth professional with over 12 years of experience at his Houston-based firm, Fountain Forward. To date, Stephen and his team have generated nearly $5 billion in new revenue for companies across North America.
What makes THROUGH THE ROOF unique
Frequently Asked Question
This depends on several factors such as ad spend and your closing rates. However, for most of
clients we’d get 5-7 on the lower end, and 25-30 on the higher end.
We go on a flat monthly retainer model. The price itself (that was your next questions, wasn’t it?) depends on the exact services required for the goals you want. We like to accomodate our clients as much as possible, as we value long-term relationships more than short-term gains. And, even if you increase your ad spend and start getting even more customers, our fees remain the same.
Just one, you. The leads come exclusively to you. The leads come expecting to be handled by YOUR roofing company, not by any roofing company. We want to take roofers away from requiring 3rd party vendors, and to generate their own opportunities. This way you get contacts that are right off the bat more interested in your services, and get rid of markup fees that vendors usually take per lead. The ads are in your name, the automations are on your behalf, and nothing says otherwise. It is all to portray you as the established player in the market.
We’ve worked with contractors in quite a few niches within the home-improvement space over the last 10 years. The roofers we’ve worked with have generally been the best to work with, and over time as we were developing our scalable system, our instinct naturally went to make it fitting for them. We thought we should niche down even more, and as we researched other roofing marketers, we noticed that there were quite a few… how should we say this… poopy ones. And thus, Through The Roof was born!
We empower roofers to retake control of their business growth and get out of the chaotic cycle through effective advertising, measurement of data, and connecting the usual disconnect between marketing and sales.